Sharing your live content with your affiliates or within a broadcaster’s community is critical to accelerating convergence of television, radio, and the web. It also facilitates collaboration and co-production between partners, boosting genuine creativity, transcending every culture, and human experience.
This webinar unveils how the Haivision extended ecosystem perfectly matches this challenge.
Transcript – Live Contribution & Content Sharing With Haivision
Jim Jachetta (00:00:00):
Sure, we’re recording. Let me just see. Yes, we are recording. Okay. Good morning, ladies and
gentlemen. I’m Jim Jachetta CTO and cofounder of VidOvation Corporation. Today we have my good
friend Florian Kolmer from one of our key partners Haivision. This is the number four webinar we have
today about live distribution and content sharing solutions. Florian is in charge of business development
here in the US for Haivision. I haven’t seen you in person for a while Florian. I look forward to going on
the road with you at some point in the future I hope, but tell us what’s going on there and France and
tell us what you’re going to talk about today.
Florian Kolmer (00:00:57):
Oh, quickly in France the situation is improving now, so things are reopening. Businesses are reopening
and we hope the situation will improve in June and by the summer be back to normal. We’ll see, but for
now we’re still taking some social distancing measure and staying safe. I hope you’re all safe-
Jim Jachetta (00:01:17):
Florian Kolmer (00:01:18):
… and thank you for [inaudible 00:01:19] today the line today to this webinar. Thanks for the
introduction, Jim. Today we will talk about live distribution and content sharing solutions, especially
over the public internet. That’s the first webinar we are doing both [inaudible 00:01:36] products and
technologies. If you miss the previous webinar, you can watch them online. Don’t be afraid or surprised
if we are not telling much about our bonded cellular products, [inaudible 00:01:49] today, because
today it’s more focused on the user end of the workflow for the distribution part.
Florian Kolmer (00:01:58):
I just want to tell you that you are welcome to ask questions including during or after the presentation,
and Jim and I and myself, and probably Jim if I’m talking more will be pleased to answer to you. You
have a questions panel, you can just write any question.
Jim Jachetta (00:02:20):
Yeah, I’m playing the role of producer, so I’ll check the chats and the questions, so please feel free
Florian and I set up a little, little poll, a little questionnaire just to see where you folks are at in your
workflow in your day to day. Just want to see how you folks are using, how are you distributing … Are
you distributing and sharing live content, and if so what means are you using today? Are you planning
on … Do you use satellite? Do you use a fiber or a managed IP network? Do you use the public internet
or an unmanaged network?
Jim Jachetta (00:03:11):
Do you share primarily online and social media or no you’re not really doing anything now, but hopefully
plan to in the future? It’d be just good for Florian tonight to know where you folks are at. Okay. Let me
see here. Looks like we got a pretty good vote here. Let me see and then I should be able to share it.
Yeah. It looks like … Actually, most of our attendees today Florian are doing online and social, a satellite
and public on peeps … Quarter of the audience is already doing unmanaged. A quarter is doing satellite
and a quarter is not doing anything right now, but plan to in the future.
Jim Jachetta (00:04:02):
It’s pretty, pretty good spread. Seems like no, one’s using fiber or IP networks so that an interesting
statistic. I’ll give it back to you Florian.
Florian Kolmer (00:04:14):
Okay, thank you. Thank you for answering this and let me switch. Just to show you a bit more about
what this will be now will be about, you may already know the Haivision products and ecosystem. We
are doing both contribution and distribution products. Today the webinar will be focused on the
distribution part and content sharing. As you already know, we are manufacturing [inaudible 00:04:50],
transmitters doing bonded cellular, but not a new cellular, any kind of unmanaged managed IP
networks, and it’s relying on our proprietary [inaudible 00:05:00] protocol called SST for Safe Stream
Florian Kolmer (00:05:03):
I will talk a bit more about this protocol later in the webinar, but just to show you here on this large
scale workflow, this same protocol is being used for both the field contribution and the distribution and
Jim Jachetta (00:05:17):
There you go.
Florian Kolmer (00:05:29):
Yes. TV stations and video production companies are competing for viewers and they need to be able to
distribute their content to the highest number of viewers basically. It has been done traditionally by
satellites or terrestrial networks, but of course now you’ve got more and more online media, social
media. What we are going to showcase more today is how to distribute your life concerns in an efficient
way and cost effective way, moving away from traditional satellite uplinks and dedicated fiber
distribution, which is quite expensive and not really easy to set up and operate.
Florian Kolmer (00:06:17):
We are going to showcase how to leverage public internet and public networks for distribution. But also
more and more you producers or stations are going to distribute more content, so benefiting from our
technology we will show some use cases in which our technology has permitted to some of our
customers, to easily distribute additional HD channels, instead of having to duplicate satellite uplinks or
distribution [inaudible 00:06:54]. It’s both about saving on costs, making it easier to set up and manage
and operate, but also to be able to distribute more content and to more viewers. That will be the focus
Florian Kolmer (00:07:17):
Of course, when doing that, you still want to have a reliable transmission environment. Of course the
idea is to have something professional and what gets quality, but leveraging the public networks. That’s
being done thanks to our SST technology and protocol I’ve been mentioning a bit earlier. This protocol is
making it high quality, easy to relate using public internet for live distribution, being low latency and
reliable, and fully reliable. Then we will show a bit more about some specific features which can be
interested for the distribution part is [inaudible 00:08:02] for monitoring, being able to select which live,
social need full screen and so on.
Florian Kolmer (00:08:13):
What are you as customers and users usually looking at? You are looking for something to save on cost,
but being reliable, move to a full IP workflow and being completely network agnostic, to be able to use
any public internet connections at your disposal can be of course still fiber, public fiber for example. It
can be satellite too if you want to use satellite, but it can also be long line internet or even cellular
networks if you are somewhere with no dedicated long line internet connectivity. Of course, you want
to keep the best video quality as possible or even improve from your existing workflow.
Florian Kolmer (00:08:55):
We will show some use cases of some of our customers thanks to this move to the Haivision technology,
they switch from SD to HD or even to 4K UHD, and as a lightweight infrastructure so that it’s to manage
it easy and save on cost as well and you’d be in total autonomy to manage and operate the system, as
well to be choose the operating costs and reduce number of who you would need to operate this system
as well. That’s a big topic now, allowing your [inaudible 00:09:33] tech guys to be operating remotely. As
you guessed, that’s the way to move the distribution part to the public internet.
Florian Kolmer (00:09:48):
All the features and the technologies and products we are going to speak about today are making use of
the public internet of course. First thing is, we have been designing a robust IP protocol called SST for
Safe Stream Transfers. We won by the way two Emmy Awards for this technology two years in a row,
last year and this year at NAB Vegas. We miss this year unfortunately, and this is the core of all the
Haivision products, whereas it’s web-based product or software based or IP streaming in the cloud
distribution. They are all relying on this SST technology.
Florian Kolmer (00:10:31):
That’s an IP protocol for live video transmission, but it’s more reliable and more vast than an existing
protocols that you might be using already. So SST is embedding a lot of different features, and it has
been developed internally at Haivision for more than 10 years, and here we’ll show you a bit more about
the different features of this SST protocol. First, it’s adding quality of service. Of course, that will be a
priority on your live video transmission. It’s doing packet reordering and for other [inaudible 00:11:10],
will show a bit more on the next slide.
Florian Kolmer (00:11:14):
It’s also, of course doing bonding, so that’s key as well for distribution, because you might be fully aware
or already using bonded cellular contribution for film contribution, but for distribution over the public
internet, it might be interesting to [inaudible 00:11:28] online internet connection as well. This way you
will save on costs instead of paying a high fee for dedicated [inaudible 00:11:37] or dedicated fiber. You
can use the public internet, but that’s less reliable. It’s more reliable than cellular of course, but still it’s
not 100% reliable.
Florian Kolmer (00:11:48):
Using our bonding technology for distribution, you can bong two long line internet connections from
two different providers, to be sure that even if one is failing, you will still have live transmission without
any video freezes or disconnections.
Jim Jachetta (00:12:08):
Florian, I apologize if you’re going if it’s on the next slide, I have the bad habit of doing this. We get
asked a lot, what is so different about SST compared to SRT or the new RIST or some customers use Zixi?
Other vendors do ARQ Forward Error Correction. What is special about SST that makes it standout as
being more robust, more reliable than some of these other transport protocols?
Florian Kolmer (00:12:47):
So that’s a good question Jim and we got this question almost each time we are introducing this-
Jim Jachetta (00:12:54):
Every hour we get this question.
Florian Kolmer (00:12:58):
SST is much more our core [inaudible 00:13:04] protocols like SRT, RIST or Zixi or [inaudible 00:13:06],
first because it’s linked bonding, so it’s the only capable of bonding multiple IP connections together, or
you can bond intelligence networks. You can bond long line with server. I was mentioning bonding is key
for distribution over the public internet, because you can bond two long line internet carriers together,
but you can also boost your long line internet, public internet with cellular. What’s unique compared to
the other protocols you’ve been mentioning is that, you can define priorities on networks.
Florian Kolmer (00:13:40):
You can say your long line is a higher priority, because you don’t pay data for that and cellular lower
priority. It’s not going to switch from one to the other, because if you do so, the time for the switch and
especially to recover on cellular networks might be lost packets and take some times, so you might have
some video freezes, so here’s a way it’s working in design. We use all the connections bonded together,
same with [inaudible 00:14:07] at all time, but we use data usage and bond with cellular if you define it
as a lower priority. We’ve got some customers bonding long line and satellite as well.
Jim Jachetta (00:14:21):
Well, I also think Florian a big differentiator from my perspective is VidOvation has done a lot of at home
production, multi-camera production for, with Turner Sports we’ve done several high profile projects.
We’ve done the Ryder Cup. We did a soccer championship. We’ve done two golfing events now with
PGA and SRT, RIST, Zixi they’re not … Especially over an unmanaged network like cellular, they don’t
maintain genlock. They don’t maintain lip sync, frame accurate lip sync and frame accurate genlock like
you deal SST.
Florian Kolmer (00:15:06):
That was the next step Jim. Jim, I was going to explain that.
Jim Jachetta (00:15:09):
Florian Kolmer (00:15:10):
As you’re mentioning, this SST protocol is [inaudible 00:15:13], so it can use any kind of IP networks. It’s
doing bonding as we have been mentioning. It’s doing all the standard mechanism, like package
retransmission, so ARQ. It’s doing [inaudible 00:15:25] for what [inaudible 00:15:27] operation. It’s two-dimension
for the operation, so that’s more efficient as well. I’ve been mentioning these priorities, you
can define and low latency. You’re right, as you’ve been mentioning and we’ll talk a bit more later on
that. This SST mechanism is also keeping a full genlock over multiple feeds.
Florian Kolmer (00:15:51):
It might be less useful here for distributions and for production, because for production, especially at
any production in which you’re doing mood switching between for cameras, it’s key to have gen look
[inaudible 00:16:05] over multiple encoders and transmitters. That’s being done through SST protocol.
It’s doing remote genlock over IP. That’s going to be available on the distribution part as well. In case,
you are distributing, because it’s not only being used for program distribution, it can be used for
multiple camera distribution.
Florian Kolmer (00:16:29):
If you have a production company and you’re producing feeds with much cameras, but you want to
distribute the roll cameras to your customers so that each of them can do their own production, so in
that case you’re right, Jim, it’s very important to keep this genlock information as well. What’s key as
well with this distribution part and we are promoting as a streaming product more and more as a
standalone product is that, it can integrate with a third party or live video feeds. The streaming
products, which is at the center of the webinar today is the Haivision receiver, decoder and distribution
platform all in one box, meaning it can be an outlet box on premises, or it can be a virtual box in the
Florian Kolmer (00:17:24):
It’s exactly the same product, same features, except you’re losing SDI outputs in the cloud for sure. But
it’s not only capable of receiving SST feeds coming from the Haivision encoders. It’s also capable of
receiving third party live video feeds. You can receive [inaudible 00:17:42] from your video mixer, form
your production environment, from studio cameras, from the internet as well if you want to add some
extra feed into your production. That can be ingested in the same StreamHub of platform. The
StreamHub platform by default can receive up to 16 live feeds [inaudible 00:18:06], and then can
distribute to 16 destinations as well.
Florian Kolmer (00:18:12):
Here on this slide, it’s showing that it can ingest and output any kind of protocol. GID, such SSG
mechanism is more reliable over the public internet. But then if you’re in a local environment or in the
cloud, you can just input or output any standard IP protocol like [inaudible 00:18:32] and so on. Of
course you if you have the hardware StreamHub based on premises, you can decode over SDI as well.
Jim Jachetta (00:18:40):
Well, you should add to that SRT is an industry standard, it’s open source so you also will take an SRT
and put an output as well.
Florian Kolmer (00:18:51):
Yes, and Haivision is a full member of the SRT Alliance. We are supporting SRT both as an input and as an
output. That said, SST is key to do transmission over unmanaged IP networks and over the public
internet. In that workflow for the distribution part, what we are offering with this SST protocol is a kind
of a gateway between two managed environments, to your studio and your affiliates or the distributions
studios, or your customer’s premises, where you can use on that protocol internally or in the plan. We
are doing the gateway to use the public internet in between.
Florian Kolmer (00:19:38):
This SST protocol is also fully networks agnostic as well, and it’s fully automatic, so you have nothing
complicated to set up and to configure. Everything is automatically detected and managed by this IP
protocol here. That’s all, you can see. It can take any IP protocols. One key part, as well as you’ve been
mentioning before, apart from the general capabilities to keep a perfect genlock between your multiple
sheets, what’s key for TV stations and producer is to have a fixed end-to end latency as well.
Florian Kolmer (00:20:19):
Thanks to this SST protocol, you can configure fixed latency you are defining, depending on the distance
you are doing latency on the networks you are using, and what you need for your customers as well and
the latency will be perfectly fixed [inaudible 00:20:37].
Jim Jachetta (00:20:38):
Yeah. It will be very difficult for the talent and the production personnel if the latency was changing, it
would very difficult to do interviews, to produce a show.
Florian Kolmer (00:20:51):
Yes, right. What’s possible is we’re here with this HD technology is one too many distributions. Of
course, with the same input feed, you can decode to a [inaudible 00:21:03] distribute to other
StreamHubs, receivers using the SST protocol and stream live in the cloud, for example on social media,
using our TRP output for example or sending an MPEG tier feed to a [inaudible 00:21:16] and a decoder
as well. All of that can be done simultaneously.
Jim Jachetta (00:21:22):
I noticed Florian, and maybe you’ll speak more to this, but the Vmix has come up a lot in discussion
lately. I was invited to speak on a panel about at home technology by Sports Video Group, and there was
some vendors on the call like myself but there are also some folks from the PGA, some folks from Major
League Baseball and the National Hockey League, and they were using Vmix tools in the cloud to do
some of their production work. I saw that on the slide, so maybe are you going to speak to that, how
you integrate with other cloud type production tools? I think under the circumstances right now with
COVID and social distancing and at home production how does that all fit into this?
Florian Kolmer (00:22:20):
We can speak a little bit about this, but that’s not really the subject of today. [inaudible 00:22:24] about
remote production. Here it’s more the distribution part, but you’re right. Our technology is really
designed for any production as well. I really advise all the viewers and today, to look at the previous
webinar on the video we have been talking more about that. But as you have seen in the previous slides
here, you’re right. We have been mentioning Vmix here, but here on the webinar today, it’s not about
ingesting cameras into the Vmix, but it’s getting the Vmix IP output of your program to distribute it
either to social media, to your customers using the robust SS Tprotocol.
Jim Jachetta (00:23:13):
Florian, my question was more about the contribution of the production side. Today we’re talking about
distribution, but we were talking about maybe other subjects to talk about moving forward. Vmix has
come up in professional sports, at home production. I listened to a panel on E-sports and they were
using Grass Valley or the GV AMPP, A-M-P-P cloud production tools. Maybe we’ll do another webinar
and talk more about that Florian integration with other third party tools.
Florian Kolmer (00:23:48):
Well, you’re right to mention this today, because some of our viewers today, they might have missed
our previous webinar about production so that’s good to note as well. Of course, one of the user feature
here and workflow here on this slide is that, apart from distributing your live program produced the
cloud using Vmix or other cloud based production environments, we have many customers that they still
need to get an SDI out of the program. When you’re producing in the cloud with Vmix and other a
solution, of course you can directly stream to social media using our technology.
Florian Kolmer (00:24:27):
But you can also get your program’s feedback in your studio to one of our hardware-based [inaudible
00:24:34], and you could have a SDI in your studio environment. That’s one of the –
Jim Jachetta (00:24:39):
Well, in your slide here, like one of the destination stream hubs could be cloud, one could be physical
with SDI, as you said earlier, we haven’t figured out how to do SDI in the cloud yet-
Florian Kolmer (00:24:54):
Jim Jachetta (00:24:54):
[crosstalk 00:24:54] SDI out in the cloud.
Florian Kolmer (00:24:55):
We will speak a bit later about the differences between the hardware-based similar to the cloud and the
way you can deploy it.
Jim Jachetta (00:25:04):
Florian Kolmer (00:25:08):
Just for those who are familiar or not already with the Haivision, here on this slide you can just see the
full Haivision ecosystem and range of products. It’s also key; I seem to explain a bit more on this to
understand better where the StreamHub is being located in this workflow. On the left side here, you can
see all rounds of Haivision encoders, feed units, so like the pro-series you’re probably familiar with,
which can be mounted at the backup of [inaudible 00:25:41] cameras or the sport backpack, the rack in
a rock and HEC series, which are [inaudible 00:25:47] based encoders to patch in trucks, in venues, in
stadiums and that’s especially designed for multi-camera remote production.
Florian Kolmer (00:25:57):
Then you go to small L-series to attach on your belt and use the smaller camcorders especially. Those
are hardware-based HEVC photo to take with encoder. Then you have the software-based solution
called Module [inaudible 00:26:12] for mobile journalism to use with smartphones, tablets, any iOS or
Android device, as well as [inaudible 00:26:18]. This module pro-series was a subject of a previous
webinar we have been doing. If you are also interested in mobile journalism, you’re welcome to watch
this previous webinar. It was a few weeks ago. You can watch it online.
Jim Jachetta (00:26:33):
It’s already up in our blog if you want to check out some of those.
Florian Kolmer (00:26:37):
Yes. All those encoders are capable of bonding cellular but not only Wi-Fi, IP, satellite, long line networks
together using the SST protocol. That’s the same protocol, which is being used for feed contribution and
for live distribution and content sharing as well. Then the next step is the StreamHub receiver, which can
receive up to 16 live feeds from any Haivision encoders, software or hardware-based as well as third
party IP sources. That’s why we are showing here IP sources, and this StreamHub can be used in your
master control or in the cloud. Let’s use here that it’s the same product. The UI is web based.
Florian Kolmer (00:27:20):
That’s the same UI and then the StreamHub can distribute to other StreamHubs, so that’s one too many
distribution I just showed before using the SST technology, or you can distribute to social networks using
standard RTMP or SRT for example. You can do IP streaming doing MPEGS. Of course, if you go to
hardware based in your studio, you can decode to SDI as well. That’s more to showcase where the
StreamHub is located. A bit further in the webinar, we are going to talk about the manager.
Florian Kolmer (00:27:55):
The manager it’s another product we are developing, which is not mandatory in your workflow, but it’s
to start deploying this on the large scale, like you have your StreamHub on premises, you got one
StreamHub in the cloud for distribution and you have StreamHubs in each of your affiliates or remote
studios. The manager on top of that would be a centralized management interface, which can be either
on prems or in the cloud as well, which is going to give you more advanced features like geo location,
which is less useful for distribution of course, because you know where you are distributing.
Florian Kolmer (00:28:32):
That’s more for feed contribution, but the [inaudible 00:28:35] is key for that to be able to monitor all
your life live feeds, and then to manage video watching to be able to route your live feed to your
destinations. Being able to remotely control the other workflows is key for technical reports and for
management and monitoring. Then you have a conference based intercom system using SST protocol,
and you’ve got statistics as well. Another feature, which is not mentioned here but we will show later is
that, through the manager it’s designed for distribution, so you’re capable defining distribution points.
Florian Kolmer (00:29:14):
I have one of your StreamHub being the distribution one in the cloud and manage final destinations at
your customers or affiliates [inaudible 00:29:25]. Let’s see the Haivision ecosystem. Of course, if you
have any question or if you want to, so as you can watch some of our other webinars dedicated to the
encoders or mobile journalism. But if you are interested in some of those products for one of your use
case, of course, you’re free to ask questions or give us a quote on email. That’s the focus of today is
here, this StreamHub. What is the StreamHub capable of? First, it’s a full transceiver versatile, so you
can do IP to IP with any kind of IP protocol.
Florian Kolmer (00:30:10):
You can do SRT to RTNT for example if you want. It can do IP top SDI as well, and thanks to [inaudible
00:30:20] encoder you can do now SDI to IP as well, each supporting HEVC of course as well as H264. It
can decode. It can transfer. It can stream. It can record. It can playback as well. Then it can support any
kind of formats, any kind of resolution up to 4K UHG and any standards. It’s also having a web based UI
to monitor the transmission, to remotely control all the encoders and to configure your IP inputs and
outputs as well. You can manage multiple inputs and multiple outputs on a single StreamHub appliance.
Florian Kolmer (00:31:03):
You can have up to 16 inputs and 16 outputs. What’s very interesting of course is that you can do all that
simultaneously. You can have SDI in and out, IP in and out with different protocols, routing whatever
you need, transposing with different formats to different destinations, distribute to your affiliates as
well as stream on social media at the same time with the same platform. On the StreamHub you can
also generate [inaudible 00:31:36] up to four by four with 16 input channels that I’ll be mentioning and
there will be a slide on that later.
Florian Kolmer (00:31:46):
That’s the main features here on the StreamHub. We have been mentioning before that the StreamHub
up can be another appliance in your master control, that it can [inaudible 00:31:57] as well, but it’s more
advanced, so you actually have a few more options. When we’re mentioning the cloud, it can install in
your own cloud. We have some customers that have their own cloud infrastructure, have their own
servers in the cloud, so they are just getting the StreamHub software from Haivision and install it on
their own servers, or we can provide it as a service [inaudible 00:32:21] or software as a service model in
the cloud and [inaudible 00:32:27] for you is a monthly or yearly fee.
Florian Kolmer (00:32:30):
Then the last option, which is more for integration is that the StreamHub is available as a Docker
container. If you’re familiar with the Docker technology, it’s a way to integrate our StreamHub product
and features into your existing cloud-based software and solution. The StreamHub has a fully open API,
it’s Haivision API, so it can be controlled by third party software’s and management platforms as well,
and it can be deployed in a Docker container environment. That’s making it fully scalable and that’s the
interest of this Docker technology, instead of running a full instance in the cloud using Linux and
installing full virtual machine in the cloud.
Florian Kolmer (00:33:26):
The Docker technology is making it as a small software container just with the software without the
operating system, and then using a [inaudible 00:33:37] it can automatically scale and create additional
instances of your [inaudible 00:33:44] if you want to scale it, if you want to move from 16 inputs to 32 to
1,000 if you want. It can then create those Docker container and scale your workflow.
Jim Jachetta (00:33:56):
I should add Florian too, when we’re deploying something in the cloud or a physical server, it’s very
convenient for me and our tech support people, we can export the settings. If you have a particular
configuration, the way you say you can export save all your settings, spin up another instance, install
another server, spin up another virtual instance and within seconds, all your settings are in there and
you’re up and running,
Florian Kolmer (00:34:26):
Right. This manager is getting a step further because you can deploy configuration on multiple stream of
servers or instances in one shot.
Jim Jachetta (00:34:36):
If I may, if you’re doing a different type of show or a different type of production, you can repurpose … I
have my Monday night football set up, deploy those settings, then I’m doing golf, I deploy those settings
so that’s very helpful.
Florian Kolmer (00:34:55):
This Docker technology is also for integrating in third party solutions. We have been working with
companies like AV for example or [inaudible 00:35:07], and so on to integrate our StreamHub
technology directly into the newsroom platforms. This way our feed unit can directly feed UAV or
[inaudible 00:35:21] or your EVs environment. Then lets the Docker container and then having fully
open API is also helping some of our customers to integrate this in their workflow, and to have the
StreamHub being managed and remotely controlled from the existing management UI.
Florian Kolmer (00:35:41):
That can be easily integrated with our RISI, to tweak your own features and your own functions. This is a
different way of deploying our StreamHub technology. In the first case, in which you are having the
other appliances, so it’s one you said the [inaudible 00:36:05] you are hosting in your master control,
you can receive up to 16 live feeds as I’ve been motioning. You have the web UI of course. You can
decode. You have up to four SDI outputs. You can transcode. You can record of course and you can
stream over IP. You’ve got up to 16 IP outputs at the same time.
Florian Kolmer (00:36:25):
That’s quite unique because with most solution, you will need a different appliance for geocoding and
another appliance or cloud instance for streaming. Here, with the StreamHub it’s both in the same
Jim Jachetta (00:36:42):
I think you mentioned a certain [inaudible 00:36:43]. The transcoding is very important.
Florian Kolmer (00:36:48):
Yes, so transcoding is very important because now that all products move to HEVC, you still have a lot of
CDN or streaming platforms or decoders [inaudible 00:36:59]. Instead of having an additional equipment
to transcode your live feed, those features are building the StreamHub platform, and in fact we have
been adding a layer, meaning you have all your 16 inputs, you can have transcoders or not in between,
and a single transcoded feed can be distributed to multiple destinations. That’s key with the same input,
incoming feed, you can distribute it to multiple destination transcoded or raw, and it can be transcoded
in multiple formats, like say, you are selling a 10 MEG HEVC package to one of your customer.
Florian Kolmer (00:37:40):
You can do one profile. You are distributing another H 264 StreamHub package to another customer.
You can do several transcoding profile and so on. all this is done through the web UI or through the API
directly on the StreamHub interface. Of course I haven’t been mentioning, but usually and especially
when you are streaming to social media and to CDN, you can transport from viable [inaudible 00:38:10]
to constant [inaudible 00:38:11], and together with resolution to fix the resolution, from one position to
another one. When the StreamHub is hosted is the cloud or as a software or as a Docker container as
you can see here, it’s very similar.
Florian Kolmer (00:38:28):
You can have up to an unlimited number of inputs depending on you are scaling workflow, and an
unlimited number of outputs as well. You can still do transcode and record. You have the same web UI
you are, so you are [inaudible 00:38:52] output. As we have been mentioning earlier, we’re supporting
any kind of IP protocol inputs and outputs, so that’s [inaudible 00:39:04] we’ve been mentioning. What’s
coming very soon and it’s being implemented this year and it will be released within a few months now
is first NGI as an input and an output. That’s key especially for production and especially spot production
with many customers using NGI equipment now.
Florian Kolmer (00:39:27):
Another protocol we are going to support is WebRTC, as well as inputs and outputs the same. Of course
we are going to implement [inaudible 00:39:36] SMPTE 2110 as well. That’s also something we are
planning for the future, and our technology will be perfectly fitted to move to SMPTE 2110 for
broadcasters because you are going to use uncompressed SMPTE 2110 in a local environment in your
studio for example, or at a venue or the stadium. But then when you’re going through long distance
network, except if you are capable of paying a very high fee to get 10 gig or 40 gig fiber between the
location and your studio, that might be over [inaudible 00:40:15] and too costly.
Florian Kolmer (00:40:16):
Then using our SST technology in between over public networks will be a perfect gateway between your
SMPTE 2110 uncompressed at the venue or the stadium, long distance over the public internet using the
SST protocol and then SMPTE 2110 as an output in your master control in your studio environment.
Jim Jachetta (00:40:39):
You could use, you could bridge two facilities together with an unmanaged network, because simply
SMPTE 2110, can’t go through the public internet reliably, so you would come in SMPTE 2110. You’d
have to do a little bit of compression, variable bit rate, add that, put it on the SST transport and then
give back SMPTE 2110 on the other side.
Florian Kolmer (00:41:06):
Right. That will be the perfect gateway or no distance between multiple locations and studio using 2110.
Of course thanks to the SST protocol, you will keep such genlock information, because always use IP
protocols for now they are not keeping genlock [inaudible 00:41:25] information. The SST protocol is
already offering this, so we keep within the [inaudible 00:41:30] of 2110.
Jim Jachetta (00:41:31):
That’s awesome. That’s amazing.
Florian Kolmer (00:41:37):
We have been mentioning transcoding here. This feature has changed in the StreamHub software now,
and you can split an individual transcoding to one image per destination, and you can create much
better profiles as I’ve been mentioning. That’s key for distribution to social networks, to your customers,
to decoders. That’s key because the Haivision feed decoders and feed units especially are now doing
HVEC of course in [inaudible 00:42:11] with some dynamic position features, and that’s usually not
properly supported by some of the social networks or some of the decoders.
Florian Kolmer (00:42:21):
In that case, we’ve been building transcoding capabilities inside the StreamHub platform, is making it
fully compatible with any environment you’re working with, so that’s [crosstalk 00:42:33].
Jim Jachetta (00:42:33):
Boy, I think some of the competitors Florian would be forced to do H.264 from the transmitter, the
encoder, and as a result, you’re going to use twice as much or maybe two and a half times, three times
the amount of data.
Florian Kolmer (00:42:51):
Or you will lower the quality, you’re right. Of course you can take an H264 encoder in the field and
stream live to social media, but using HEVC with ease the consumption of data or reduce the video
Jim Jachetta (00:43:07):
Florian Kolmer (00:43:07):
… and you’re not using those valuable [inaudible 00:43:10] and dynamic resolution features, then it will
be less reliable in the field, especially if you’re on the move producing shows like the live TV shows life
for example from very different environments. That’s key here. Another feature we quickly mentioned
before, now is the StreamHub for a few months can support multi-view and can generate a multi-view.
That’s key for a number of different use cases. First of course, it can support up to 16 channels. You can
do two-by-two, three-by-three, four by four multi-view here.
Florian Kolmer (00:43:52):
What’s key is that you can take any kind of video sources for this multi-view not only the Haivision
transmitters, but also standard IP feeds and also [inaudible 00:44:04]. They can play out [inaudible
00:44:06] as part of your multi-view as well. That’s key for multiple source. First, it’s important of course,
if you want to show your viewers and your audience, all your feeds as a background. If you’re covering
elections and you want show as the background that you are live from multiple locations, you can
generate multi-view straight from the StreamHub here. This multi-view can of course be decoded over
SDI and also streamed over IP.
Florian Kolmer (00:44:35):
Let’s say you’re producing some [inaudible 00:44:37] for remote production as you have been
mentioning, you might be interested in distributing to your customers all camera feeds at the same time
in a single IP stream, so they can monitor the production as well and all the cameras. That’s another
example as well.
Jim Jachetta (00:45:00):
This feature has been very important during COVID. So some of our customers, they want to minimize
the number of people in the control room, so the transmission engineer who monitors the bonded
cellular he’s at home, everything of Haivision is web based, cloud based so you can monitor everything,
but you need to see the outputs, the SDI output. We mapped the SDI outputs in the multi-viewer to an
IP output, and then bring that to the operator’s house via HLS or RTSP or RTMP correct?
Florian Kolmer (00:45:39):
Well, that’s … Well, a lot of our customers are doing either locally at the station to watch all live feeds in
the office, just using their standard tablet or laptop and watching the multi-view using the standard
video player like VLC for example, or during this election situation, so stream it back home and
[inaudible 00:46:02] she turns her laptop for monitoring. A lot of tech guys and support guys during the
situation, now they have been extensively and constantly monitor this multi-view from home. That’s
very convenient as well, and it’s built in this StreamHub server.
Florian Kolmer (00:46:27):
Okay. The next thing is to show a bit more, I’ve been mentioning that you can do streaming on social
media and distribute to your customers your live feed. But what’s key and we have been working more
and more on that for a couple of years now is integration into other platforms. Of course we are
supporting all standouts, CDN and social media, like Facebook, YouTube, Twitch and so on, but we are
also integrating with proficient cloud based platforms, like Easylife for cloud-based switching and
production, Make.TV as well and as I mentioned before, we use EVs or [inaudible 00:47:10] or AV.
Florian Kolmer (00:47:11):
The idea is to provide the Haivision technology and SST protocol to any kind of customers for any kind of
workflow, providing the most robust, transmission environment available in the market over
unmanaged IP networks, without having to bother about, “Oh, would my network be reliable enough or
not? It’s always working. It’s robust. It’s high quality and it’s for the metric.” Then it’s fully integrated,
and as we are mentioning here on this slide, and you can see the small [inaudible 00:47:51] again, it’s a
funny one with a whale and [inaudible 00:47:57].
Florian Kolmer (00:47:58):
It’s easier to integrate into such budget platforms, and Haivision is [inaudible 00:48:05], and is
integrating this with most of the manufacturers now. That’s a way, and you can see more and more
cloud-based production, online streaming, but what was missing for most of them is to have a reliable
way to send your live feeds to the cloud. Thanks to the SST protocol, you can do that and then we’re
agnostic and we can integrate using RTMP, SRT, SST and [inaudible 00:48:39] and the future NGI in any
kind of [inaudible 00:48:42] production environment. Of course, as it’s mentioned, and we talked before
it’s [inaudible 00:48:49]. That’s key as well.
Florian Kolmer (00:48:56):
Now we are going to show a bit more use cases to give you some examples about how you can use this
StreamHub technology and all those features. Here’s the first example is a 24/7 live distribution from a
large news agency to all their international affiliates across the globe. Here the idea is that, previously
before deploying the Haivision technology, they were distributing a single SD feed over satellite to the
affiliates, and they have been turning off the satellite feeds last year.
Florian Kolmer (00:49:35):
For example, in this case to switch to the public internet, saving on costs, making it easier to set up
news, but also switching from a single SD program to four HD programs at lower costs and integrating
into the existing StreamHub receivers add the affiliates. The idea is that it was very easy to deploy all the
affiliates already own the StreamHub platforms, and so they were already able from scratch to receive
these news agencies 24/7 programs.
Florian Kolmer (00:50:13):
To show a bit more how this workflow is deployed, the idea is that the headquarters of your news
agency or your master TV stations, you can deploy one of the Haivision [inaudible 00:50:28] encoders,
either as a rock series being single HD feed or the HE4000, being four HD channels or one 4K UHG, for
those already moving to 4K UHG, sending all those feeds 24/7 to a cloud-based StreamHub hosted in the
cloud then. This cloud-based StreamHub is used to dispatch your live sheets to all your affiliates. This
way it’s fully efficient. It’s using the cloud and it’s not requiring too much priorities at your headquarters
Florian Kolmer (00:51:06):
It is highly scalable of course. Then using this cloud-based StreamHub, you have a UI. I would show you
in the next slide. I can show you here if you didn’t notice, is that each affiliate is capable of choosing
which feeds they want to receive. That’s being done through the StreamHub web UI and the manager as
well. In the manager, if you remembers that’s another product, which is coming on top of the workflow.
Here in this use case, all the StreamHubs and the HE4000 encoders are being connected to the manager
as a [inaudible 00:51:48] StreamHubs and the [inaudible 00:51:50] SteamHubs and your affiliate studios.
Florian Kolmer (00:51:54):
The manager, you have a dedicated interface web-based, one is dedicated for the admin to
headquarters, you can monitor all your affiliates StreamHub’s, all the input feeds from your [inaudible
00:52:09], and you can create multiple user access. That’s for you affiliates. They will a basic affiliate UI
in which they can see all your shared feeds, their own outputs, and they can just with a single drag and
drop, choose which feeds they want to receive and which SDI [inaudible 00:52:33] are web-based. That’s
very easy to use and powerful.
Jim Jachetta (00:52:38):
It’s similar to like partitioning a routing switcher. You only give a certain user access to a certain number
of outputs without disturbing, knocking somebody else off the air accidentally. It’s a security or limits
Florian Kolmer (00:52:56):
Yeah. In this use case, the affiliates they cannot stop or start a live feed or change the configuration in
the web UI. They just have a small preview picture for each of the live feeds, and they can choose which
ones they want to receive at home basically. That’s the way it’s received. They cannot stop things from
other affiliates at all. Of course it’s more advanced using the manager here in the workflow. It means
you can create groups of equipment, so at the same time you can have four feeds for your event A, you
want to distribute to customer one to 10. Six other feeds from event B, distribute it to other customers.
Florian Kolmer (00:53:43):
You can create groups and you can give the users access to one image per groups and that’s for content
sharing, and that’s a perfect introduction to the next slide. That’s another project using our technology I
can explain your here. That’s a corporation of a French speaking broadcaster, [inaudible 00:54:08]. As
you can see, there’s a Canadian broadcaster, there’s a French part in Quebec. We’ve got a French public
television, a French speaking station in Switzerland or Belgium for example. The idea is that they wanted
to be able to share more light content together.
Florian Kolmer (00:54:29):
They were already doing that with a satellite sometimes, but not necessarily 24/7. Here they wanted to
be able to share all their live content and just be able to take whatever they need in real time, but being
able to be instantly capable of picking any live feeds without asking the other stations, and also to be
able to produce content together and shared production. That’s a project we did last year, or is it
working so it’s across the Atlantic here for now, but maybe adding more channels in the stations in the
future. You can see it’s between Canada, France, Belgium and Switzerland.
Florian Kolmer (00:55:18):
Of course it’s bi-directional, so they are sharing all of them content together. To show you a bit more
how it is working, of course, it’s working over the public internet, thanks to our SST protocol again. The
way it’s working is here. The idea is that every station is contributing, so they do have an encoder. It can
be an SDI encoder or they can ingest any kind of IP source here. It’s getting through their local
StreamHub in their studio environment to a cloud-based centralized StreamHub we are hosting in the
cloud for them.
Florian Kolmer (00:56:01):
This StreamHub platform in the cloud is generating a multi-view with all the live feeds, and all the
stations are receiving this multi-view, press one, channel, full screen, they are selecting through the
manager web UI. That’s the way they are receiving only two feeds, one being the multi-view and one
being the selected channel. That’s very efficient because in a traditional [inaudible 00:56:33]
environment, usually what you’re doing, you are distributing all the channels, full screen to all the
affiliates and if they need that, they’re generating their own multi-view locally at each of the station.
Florian Kolmer (00:56:47):
It means you need more [inaudible 00:56:49] ways, it will use more data, more equipment. Here this
multi-view generation is done in the cloud and it’s being sent as single IP feed. Of course it’s scalable, so
you can see, for example on this slide here, station one might be sharing four live feeds. Station two a
single one from SDI feeds and TV station in the end can be sharing an IP source from the switcher or the
program. That’s a good example about the Haivision [inaudible 00:57:30] and what you can do with this
SST technology, because as you can see on your rolls and written rules, it’s both for contribution and
Florian Kolmer (00:57:42):
That’s also efficient because the same piece of hardware or virtual equipment in the cloud can be
contribution and distribution at the same time, having as a single UI for all. That’s the last example I was
looking to share with you. That’s live content sharing thing. It’s going further. It’s not only, I would say
live passive distribution, especially like it was done before using satellite, which you were just adjusting
your live program and anybody can picture that program, that there is no interaction or choice or
whatsoever. Here it’s not only distribution you can pick from, its contribution and distribution to share
Jim Jachetta (00:58:32):
Yeah. Every news agency has affiliates that not only receive content, but if there’s an event in LA, let’s
say an affiliate is in LA, they may send, they may contribute a feed showing riots or looting or protesters
in LA back to the network, and then the managing entity will then decide, “Let’s distribute this back out
Florian Kolmer (00:59:01):
That’s right. Just maybe one last thing, we didn’t launch in here is that of course in all those workflows,
you see that some parts are being hosted in the cloud with the StreamHub. But you should remember
whereas as I’ve been mentioning, it can be hosted in your own cloud. We do have some customers, they
are afraid about sharing content and having some infrastructure in the public cloud like AWS or Azure. It
can be on your own cloud if you own one, or it can be in your own data center of course.
Florian Kolmer (00:59:36):
Where some of our customers are deploying this infrastructure, but the cloud is theirs, some are asking
us to host it for them in one of our data Haivision data center, and some of us are asking us to host it in
a public cloud. We are very flexible on that.
Jim Jachetta (00:59:56):
Well, yeah and some customers want to do both like the cloud, AWS, Azure, Google. They’re all very
reliable, but there have been some denial of service attacks where there was an incident a few years
ago, I think where AWS was attacked by … I won’t name names, was attacked by someone. They were
just flooded with requests, denial, not nothing was breached, but it was a denial of service attack, which
knocked services out for government agencies, broadcasters. Haivision can design a system, where
there’s a blend of some physical hardware on your premises, some cloud hardware in your own private
cloud, mixed with public cloud.
Florian Kolmer (01:00:43):
That’s a good point you’re mentioning Jim, because we didn’t show it here on this slide, because it
would add too much information on this slide, but everything can be fully redundant. Here you can see
the StreamHub in the cloud for distribution and contribution, it might look like as a point of failure on
this slide, but it can be fully redundant. It can be in the two different clouds environment of course. The
manager, which is on top of that, is capable of managing some of StreamHub’s failure and automatically
switching from one StreamHub to another. You can [inaudible 01:01:24] manager as a fade over.
Florian Kolmer (01:01:27):
If you are interested in designing a very robust environments with everything being redundant, you can
have on one side [inaudible 01:01:37] encoders with [inaudible 01:01:40] associates, [inaudible
01:01:41] network, by bonding long line and cellular for example. Some can be powered with batteries
as well. Then you can have [inaudible 01:01:52] and Haivision StreamHub’s on your premises, sharing
multiple internet connections from different carriers and the infrastructure in the cloud can be fully
redundant as well. That’s possible but if I would have had this in the slide, it would be a bit messy.
Jim Jachetta (01:02:09):
Yeah. We call that an eye chart, where you can’t see the details. Very good Florian.
Florian Kolmer (01:02:19):
That’s the end for today. If you have any questions of course, you can ask them now. I will share on the
next slide, some of our contact information. I don’t know Jim, if you have been answering questions
during this webinar now and if you want to share publicly some of the answers for some interesting
Jim Jachetta (01:02:37):
Yeah. I think you’ve been so thorough Florian, there haven’t really been any questions, but if anybody
thinks of a question later don’t hesitate to reach out to VidOvation, reach out the Florian at Haivision.
We’d love to hear your questions. There’s no such thing as a bad question. There’s no, whatever your
application, we’re finding new applications every day. We’ve been working with Haivision … A lot of TV
shows now because of social distancing, there’s a lot of content with Zoom meetings, where they’ll take
two cell phones and a Mac and load Zoom software and do a Zoom group meeting.
Jim Jachetta (01:03:28):
We’re using an Haivision field encoder just as a hotspot, and it’s working very well as a hotspot to set up
a Zoom call because at some of these actors’ houses … Believe it or not, you can be a multimillionaire
and still have a bad internet connection. I know in France, you guys all have a gigabit fiber to your flat,
but in the USFlorian
[crosstalk 01:03:53], another feature Jim we have been mentioning in another webinar, about [inaudible
01:03:59] and IP breach capabilities in all of our products basically. That’s also a feature which is
leveraging the SST protocol, which is not only designed for video, but also for [inaudible 01:04:12] but
any kind of IP data, remote control of IP based equipment like [inaudible 01:04:19], cameras. But I think
we have been speaking about this quite extensively in previous webinar.
Jim Jachetta (01:04:24):
Yes, in other webinars. Yes, yes.
Florian Kolmer (01:04:30):
Of course you can get in touch with Jim and myself, and we would be pleased to answer all your
questions or design a customized environment for your workflow. If you’re interested, you can also get
in touch with my colleague [inaudible 01:04:44] who is the US [inaudible 01:04:45], or Samuel who is our
senior product manager. I won’t stop thanking for designing these nice slides.
Jim Jachetta (01:04:56):
Yes, we couldn’t do this presentation without Samuel. Samuel is making the beautiful drawings. He
made me look really good last week. He made a nice drawing of the whole at home Remi Production for
the PGA. He had pictures of each of the golfers, the cameras, the plane so many thanks to you, Florian,
many thanks to Samuel and thank you to the whole Haivision team for making an amazing product,
making this amazing technology. We’re really proud to represent Haivision here in the US.
Florian Kolmer (01:05:39):
Yes. Thank you, Jim for organizing this webinar, and we will be back soon as now it’s the final one for our
series of four webinars we have been doing over the past few weeks, but we are going to start a new
season and organize new webinars on other topics very soon as well.
Jim Jachetta (01:06:01):
Maybe email us about topics you’d like to learn about. Before we started today, Florian and I were
thinking maybe more hands on, here’s what the unit looks like, here’s how you hook it up, hands-on on
the interface. You can see in the background. It might be hard to see. I have one of the backpacks. I have
the small air unit and the 380 on in the background. It might be hard to see, but we can, if you’re not
familiar with the technology, we can do some training online. We can do a GoTo meeting. Also visit the
Jim Jachetta (01:06:38):
There’s a spot to request a demo. You tell us the type of system you’re looking for. We’ll design the
appropriate system to meet your needs. We’ll work with Florian. We’ll work with the Haivision team, the
VidOvation team. You’re welcome to do a demo and try the technology. I’ll warn you though, when you
do a demo, a lot of times people don’t want to give it back. They realize how good the technology is and
they can’t live without it. If you do a demo, you might be forced to buy the unit because you’re going to
fall in love with it. Thank you, Florian. We’ll hope to see you soon.
Florian Kolmer (01:07:17):
Thank you Jim.
Jim Jachetta (01:07:19):
I was looking forward to maybe seeing you at IBC. But I guess that’s not happening. Maybe we’ll see
each other at NAB New York, if that happens. If not, look for Florian and I on future webinars.
Florian Kolmer (01:07:39):
Thank you for attending today. Have a good day. Bye-bye.
Jim Jachetta (01:07:40):
Thank you, everyone. Stay safe. Stay healthy. Talk to you soon. Bye-bye. Thanks Florian. Bye-bye.